Wordpress Theme Development

You build a customized Wordpress theme and either give it away for free or sell it. Within this theme is a link to your website crediting you as the creator, usually in the footer. This is actually quite an old technique now and one that you should be very careful implementing.<br />Types of links you get: To a certain extent, you can keep control of the link anchor text and the page it points to. Many people who download and use a Wordpress theme will not bother editing your link or deleting it. You will certainly get sitewide links because your link will be replicated across every page where the theme is used, so you may end up getting thousands (or more) of links from a single domain using this technique. However this technique can sometimes get you into trouble, particularly if you’re linking back to a website that has nothing to do with Wordpress theme development. Here is a case study by Ross Hudgens talking about when Google penalized a website who had lots of links with the same characteristics as those we’re describing above. It is also referred to in this video by Matt Cutts.<br />The process: Assuming you’re aware of the risks, here is the process for this technique:<br /><h4>★ Hire a developer to code your Wordpress theme, you can probably hire someone on<br />oDesk or elance<br />★ Decide which website and anchor text you’d like to target<br />★ Get your developer to add a credit link into the footer of the theme<br />★ Upload your theme to Wordpress<br />★ To go a step further, you could also approach technology and Wordpress theme review<br />websites and asking if they’ll help promote it</h4>

Wordpress Theme Development

You build a customized Wordpress theme and either give it away for free or sell it. Within this theme is a link to your website crediting yo...

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Wordpress Plugin Development

<div align="LEFT" style="margin-bottom: 0cm;"><span style="color: #676767;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-large;">Wordpress Plugin Development</span></span></span></div><div style="margin-bottom: 0cm; text-align: justify;"><span style="color: #343434;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Definition: This technique involves developing a new Wordpress plugin. You can get links directly from blogs that use your plugin but this doesn’t happen by default, the user of the plugin has to opt-in to giving you the link. But this isn’t the only way that this technique can get you links; you can also get links from people who review and use the plugin.</span></span></span></div><div style="margin-bottom: 0cm; text-align: justify;"><span style="color: #343434;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">In order to benefit from this, you should be sure to have a landing page for your plugin on your own website; otherwise people will just link to the page on Wordpress.org where your plugin is listed.</span></span></span></div><div style="margin-bottom: 0cm; text-align: justify;"><span style="color: #343434;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Types of links you get: You do have a chance of getting lots of sitewide links if you allow people the option to link to you from the plugin itself -- mainly if your plugin is one that sits in the footer or sidebar. However, most people will not need to worry about this. In general, you will get links from websites that review your plugin, so they will be editorially given, will contain your branded anchor text and probably link to a deep page on your website.</span></span></span></div><div style="margin-bottom: 0cm; text-align: justify;"><span style="color: #343434;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">The process: The process of developing a Wordpress plugin is quite complicated and requires a really good Wordpress developer to work. The details of creating a plugin are outside the scope of this book but I will outline the rest of the process. It is quite similar to the one used for building your own small app or tool.</span></span></span></div><div style="margin-bottom: 0cm; text-align: justify;"><span style="color: black;"><span style="color: #3a8dc3;">★ </span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><span style="color: #343434;"><span style="font-size: x-small;">Research your industry to find problems that people have – can you build a simple</span></span></span></span></span></div><div style="margin-bottom: 0cm; text-align: justify;"><span style="color: #343434;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Wordpress plugin that will help solve this problem?</span></span></span></div><div style="margin-bottom: 0cm; text-align: justify;"><span style="color: black;"><span style="color: #3a8dc3;">★ </span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><span style="color: #343434;"><span style="font-size: x-small;">Email a few bloggers in your industry and ask them if a Wordpress plugin would solving this problem would be useful to them</span></span></span></span></span></div><div style="margin-bottom: 0cm; text-align: justify;"><span style="color: black;"><span style="color: #3a8dc3;">★ </span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><span style="color: #343434;"><span style="font-size: x-small;">If the idea looks like it is of interest to people, work with your developers or hire a</span></span></span></span></span></div><div style="margin-bottom: 0cm; text-align: justify;"><span style="color: #343434;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">developer to build out the plugin. Remember to keep it as simple as you can</span></span></span></div><div style="margin-bottom: 0cm; text-align: justify;"><span style="color: black;"><span style="color: #3a8dc3;">★ </span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><span style="color: #343434;"><span style="font-size: x-small;">Test the plugin with the bloggers who you contacted in step 2 and get their feedback. Iterate on this and improve if you can</span></span></span></span></span></div><div style="margin-bottom: 0cm; text-align: justify;"><span style="color: black;"><span style="color: #3a8dc3;">★ </span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><span style="color: #343434;"><span style="font-size: x-small;">Once completed, add the plugin to your website and add it to the </span></span><span style="color: #3a8dc3;"><span style="font-size: x-small;">Wordpress plugin</span></span></span></span></span></div><div style="margin-bottom: 0cm; text-align: justify;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><span style="color: #3a8dc3;"><span style="font-size: x-small;">directory</span></span><span style="color: #343434;"><span style="font-size: x-small;">, where it will have to be approved</span></span></span></span></span></div><div style="margin-bottom: 0cm; text-align: justify;"><span style="color: black;"><span style="color: #3a8dc3;">★ </span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><span style="color: #343434;"><span style="font-size: x-small;">Make sure you do outreach to bloggers who may be interested in using the plugin, ask them for a review and within this, and see if they will link to you</span></span></span></span></span></div>

Wordpress Plugin Development

Wordpress Plugin Development Definition: This technique involves developing a new Wordpress plugin. You can get links directly from blogs ...

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